Business and data foundations
- How businesses make money: revenue, costs, margins, unit economics
- KPIs by function: sales, marketing, finance, operations, HR
- Excel for analysis: lookups, pivot tables, Power Query, charts
- Business statistics: averages, variation, correlation, sampling
- Framing a business problem and the questions data must answer
- Reading financial statements for analysts
Mangalore practice: Port and shipping data such as vessel calls and cargo tonnage.